Google Inc. (Alphabet Inc.) | Improve advertising practices and data collection of children risks at Google Inc. (Alphabet Inc.)

Status
Omitted
AGM date
Resolution details
Company ticker
GOOGL
Lead filer
Resolution ask
Report on or disclose
ESG theme
  • Social
ESG sub-theme
  • Digital rights
Type of vote
Shareholder proposal
Filer type
Shareholder
Company sector
Technology
Company HQ country
United States
Resolved clause
Shareholders request that the Board publish a publicly accessible report—prepared at reasonable expense, excluding proprietary information—providing tangible, comprehensive transparency regarding Alphabet’s efforts to a) improve the risks posed by its advertising practices and b) prevent data collection of children across its platforms, with a specific focus on improving disclosure of the following issues:
1. Detailed Breakdown of Data Collection, Sharing, and Retention: including the actions Alphabet is taking across its platforms to ensure compliance with the Kids Online Safety Act and the Children and Teens' Online Privacy Protection Act 2.0 which aims to expand the age range covered by the original law to include teenagers, providing stricter online privacy protections for children and teens.

2. Improved User Consent Mechanisms

3. Use of Data for Ad Targeting and Impact Assessments/Audits on User Privacy and Business: including the improvements made to prevent data collection of and ad-targeting to children.

4. Details on Cross-Platform Data Integration: including the ways in which Alphabet prevents the use of cookies to target ads and potentially harmful content to children across its platforms, such as Google Chrome, YouTube, and YouTube Kids.

5. Explicit details on how Alphabet’s platforms, including YouTube/YouTube Kids, assess and determine what content is permitted for child consumption, including which paid ads are approved as “family-friendly” and the qualifications of the content moderators.

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